Marketing

E-marketing: lecture Marketing: be understood not in the oldish sense of making a sale presentment and selling but in the new sense of material customers inescapably = a social and managerial process by which individuals and groups invite what they need and indispensableness through creating and exchanging products and value with from each one other. Philip Kotler: the necessitate of marketing is to make selling unnecessary. The mantra of marketing: * make (value-product management) * f every out (branding) * Deliver (customer management) * Value * tail * Profit Twitter: an online networking and Microblogging service that enables to its users to send and read text-establish posts of up to 140 characters (tweets and images), created in March 2006 by Jack Dorsey and ground in San Francisco. * 200 gazillion users as of 2011 * 175 jillion of accounts, 56 one thousand cardinal following 8 or much accounts, 85 million wi th one or more followers * Facebook: 600 million pile visit Facebook each month and that half reappearance normal -> Twitter doesnt care this information. Social media * blog: a type of meshsite which allows users (bloggers) to post entries on different topics and a grand deal allows readers to comment on these posts. * Blogosphere: the world of blogs, bloggers and blog posts. * Bookmarking: livery the web address of a web page or website so that it may be easily referred to. Bookmarks can be managed with a browser or with an online tool.( e.g.: Delicious -> is to allow you to line of descent all of your bookmarks online and then to allow you to access those bookmarks from any calculating machine anywhere). * Chicklets: in social media, Chicklets are little buttons that makes it easy to share or save information using social media services. * Crowdsourcing: harnessing (exploiter) the skills, talents and ideas of a broader c ommunity, normally through social media. (e.! g. idea bounty) * RSS feed (Realty aboveboard Syndication): allows for readers to...If you want to get a full essay, order it on our website: OrderCustomPaper.com

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